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Who are we?
Police Bank is one of Australia’s fastest growing Mutual Banks. We are a progressive, purpose-driven financial institution, and we pride ourselves on offering a competitive range of financial products and services, all of which have been created with the needs of our members front of mind.
What are we looking for?
As the Marketing Campaign Manager, will be responsible for the development and implementation member communication (including 1:1 communication) to members across a number of significant bank projects. Please note this role is a short-term contract and will end on 30 June 2025.
About the role
Campaign Management:
- Brief, produce and oversee the creation of campaign assets, including digital, email campaigns, video, print, social media posts and strategic partner sponsorship and collaboration assets.
- Plan, execute, and report on marketing campaigns across multiple channels including
- Set up conversion and pixel tracking using tools like Google Tag Manager, monitor campaign performance, and optimize to meet client and business objectives.
Stakeholder Engagement:
- Work collaboratively with a diverse network of internal stakeholders, including the retail bank sales team, compliance and product teams to brief work, deliver campaigns, and ensure alignment with strategic goals.
- Build strong relationships with external partners, such as advertising agencies, marketing service providers.
Financial Management:
- Manage campaign budgets, ensuring activities are within allocated resources and provide regular reporting on budget effectiveness.
Compliance and Risk Management:
- Ensure all marketing activities comply with relevant industry regulations and maintain the highest ethical standards.
- Understand and manage risks associated with marketing campaigns, speaking up to simplify, learn, and grow.
About you
- Previous experience in a similar role, with a strong focus on campaign management, digital and email marketing, and content. Experience in banking is a must. Experience in Marketo or other email platforms is a bonus too.
- Happy to undertake a short-term assignment until 30 June 2025
- Tertiary qualifications in Marketing, Communications, or a related discipline.
- Expert negotiation and influencing skills to support and deliver marketing activity and campaigns
- You have the ability to develop strong relationships and build trust and rapport with internal and external stakeholders
- You derive your energy and enthusiasm for delivering results
- Excellent written and verbal communication skills, with the ability to present confidently to stakeholders.
Why you’ll love us!
You will be part of an open, friendly, and collaborative team of marketers who are passionate about what they do. This role offers you the opportunity to challenge the status quo, influence change, and further your own learning and development in a supportive environment.
If the idea of being part of our growth is exciting and you want to play a pivotal role in making banking simple and supporting essential workers with a focus on Police and Border Protection, we encourage you to apply!
Police Bank is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, gender identity or expression, sexual orientation, age, marital or disability status. This role is open to Australian and New Zealand Citizens and permanent residents only.